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Maísa Romero
Maria Silvia S. Almeida

Qualitative Project Leader

masilvia@ginger.com.br

Graduated in business administration with a specialization in marketing, Maria Silvia has always been extremely curious about human behavior, even taking courses in psychology and psychoanalysis. And it was this curiosity that led her to research.

After starting her career working as a client, in the financial sector, she migrated to qualitative research, where she worked for the last 20 years in small and large institutes, managing local and global projects, moderating and analyzing results.

At Ginger she uses her analytical eye, her intuition and sensitivity to deliver strategic results through a good story.

Want to see her excited is when she travels to places she doesn't know and has a whole universe of possibilities and experiences to be discovered... In peace, when she's in the middle of the woods, in silence. And fulfilled, when she is with her family and especially living this incredible experience that is being Joaquim's mother!